Frankfurt (Germany), February 17, 2012 – The CCTV Spring Festival Gala Evening 2012, China’s biggest TV production, was successfully delivered in the evening of January 22nd, and according to the statistics, 770 million people watched the live telecasting. CrystalCG Film TV & Media, the digital content provider of CCTV Spring Festival Gala Evening 2012, used the CryENGINE technology to create digital staging & digital rehearsal for the show. For the first time, the evening directors were able to test all their design, layout, lighting, arrangement and staging in a virtual simulation to chose the best one for the show.
"We used CryENGINE to accurately simulate the change of the various stage designs, program switching, mechanical animation and synchronized sound and lighting, we also designed a unified direct cut and broadcast system. The virtual stage system enabled us to imitate the camera position and coordinate the scene. The art director had a direct view of the entire stage backdrop, could easily adjust plans and he could also define the virtual camera with joystick, control devices, rehearsal clips and transitions. The director team used the system as the primary tool for reviews and reports. This is the first time we have combined the concept of digital rehearsal with a real-time engine, and we believe such method will play a more important role in future mega events." said Liu Jian, the president of CrystalCG_Film TV & Media.
About Crystal CG
Crystal CG is a world leading digital imaging service provider which was founded in 1995. Headquartered in Beijing, Crystal CG now has more than 10 affiliated operations globally, including Shanghai, Tianjin, Shenzhen, Hangzhou, Guangzhou, Hong Kong, London, Los Angles etc. With more than 3000 employees worldwide, Crystal CG is dedicated in providing customized total solutions based on digital visualization technologies.
About Crytek GmbH
Crytek GmbH ("Crytek") is one of the world’s leading independent development studios for interactive entertainment. It is based in Frankfurt am Main (Germany) and has additional studios in Kiev (Ukraine), Budapest (Hungary), Sofia (Bulgaria), Seoul (South Korea) and Nottingham (UK).Crytek is dedicated to creating exceptionally high-quality video games for next-generation consoles and PC, powered by their proprietary cutting-edge 3D-Game-Technology, CryENGINE®.
Since its foundation in 1999, Crytek has created the multi-award winning PC titles Far Cry®, Crysis® (awarded best PC Game of E3 2007 and Best Technology at the 2008 Game Developers Choice Awards), Crysis Warhead® (awarded Best Graphics Technology at IGN Best of 2008 Awards) and Crysis® 2 (awarded Best Shooter of E3 2010 and Gamescom 2010).
For more information, please visit www.crytek.com.
Crytek, Crysis and CryENGINE are registered trademarks or trademarks of Crytek GmbH in the USA, Germany and/or other countries. All other trademarks are the property of their respective owners.